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Designing and implementing corporate social responsibility : An integrative framework grounded in theory and practice

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Maon, François [UCL] Lindgreen, Adam [Cardiff] Swaen, Valérie [UCL]

This article introduces an integrative framework of corporate social responsibility (CSR) design and implementation. A review of CSR literature – in particular with regard to design and implementation models – provides the background to develop a multiple case study. The resulting integrative framework, based on this multiple case study and Lewin’s change model, highlights four stages that span nine steps of the CSR design and implementation process. Finally, the study identifies critical success factors for the CSR process

Document type Article de périodique (Journal article)
Access type Accès restreint
Publication date 2009
Language Anglais
Journal information "Journal of Business Ethics" - Vol. 87, Suppl. 1, p. 71-89 (2009)
Peer reviewed yes
Publisher Springer (Netherlands)
issn 0167-4544
e-issn 1573-0697
Publication status Publié
Affiliations Louvain School of Management - Marketing
UCL - ESPO/IAG - Département d'administration et de gestion
Links
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Bibliographic reference Maon, François ; Lindgreen, Adam ; Swaen, Valérie. Designing and implementing corporate social responsibility : An integrative framework grounded in theory and practice. In: Journal of Business Ethics, Vol. 87, Suppl. 1, p. 71-89 (2009)
Permanent URL http://hdl.handle.net/2078/18165