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There's more to corporate crises than meets the eye: A consumer-oriented perspective and the link to corporate social responsibility
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| Document type | Communication à un colloque (Conference Paper) – Poster |
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| Publication date | 2014 |
| Language | Anglais |
| Conference | "43rd European Merketing Academy conference", Valencia, Spain (du 03/06/2014 au 06/06/2014) |
| Affiliation | UCL - SSH/LouRIM - Louvain Research Institute in Management and Organizations |
| Links |
| Bibliographic reference | Janssen, Catherine ; Swaen, Valérie ; Vanhamme, Joëlle. There's more to corporate crises than meets the eye: A consumer-oriented perspective and the link to corporate social responsibility.43rd European Merketing Academy conference (Valencia, Spain, du 03/06/2014 au 06/06/2014). |
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| Permanent URL | http://hdl.handle.net/2078.1/180380 |