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Does advertising lower the price of newspapers to consumers? A theoretical appraisal

Bibliographic reference Jaskold Gabszewicz, Jean ; Laussel, Didier ; Sonnac, Nathalie. Does advertising lower the price of newspapers to consumers? A theoretical appraisal. In: Economics Letters, Vol. 87, no. 1, p. 127-134 (Avril 2005)
Permanent URL http://hdl.handle.net/2078.1/23419