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Brand price differentials in retail distribution: product quality and service quality

Bibliographic reference Mañez, Juan A. ; Moner Colonques, Rafael ; Sempere-Monerris, José Jorge ; Urbano, Amparo. Brand price differentials in retail distribution: product quality and service quality. In: Applied Economics, Vol. 48, no.59, p. 5749-5760 (2016)
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