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Chumpitaz, Ruben
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Angot, JAcques
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Mogos, Raluca
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Paparoidamis, Nicholas
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Book
Le marketing scientifique à l’usage des managers : 1. L’étude de la relation client
Angot, JAcques
Chumpitaz, Ruben
Swaen, Valérie
[UCL]
(2009)
Speech
Modelling Customers’ Loyalty: the Impact of Overall Customer Satisfaction and the Mediating Role of Trust and Commitment
Chumpitaz, Ruben
Paparoidamis, Nicholas
Swaen, Valérie
[UCL]
Mogos, Raluca
(2009)
2009 AMA Summer Marketing Educators' Conference — Chicago, USA