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Displaying 17 results.
    • Speech
    Curbing product obsolescence issues: understanding life span information framing effects on consumers’ intertemporal choices
    Munten, Pauline[UCL] Swaen, Valérie[UCL] Vanhamme, Joëlle (2016) 6th CSR Research Seminar: Taking corporate responsibility to the next level - Innovative business approaches — Brussels, Belgium
    • Speech
    Using infomercials to communicate about CSR: A way to enhance credibility?
    Janssen, Catherine Swaen, Valérie[UCL] Munten, Pauline[UCL] (2016) 2016 AMS 19th World Marketing Congress — Paris, France
    • Speech
    The impact of product-related service systems on obsolescence : A conceptual approach
    Munten, Pauline[UCL] Vanhamme, Joelle Swaen, Valérie[UCL] (2020) European Marketing Academy Conference 2020 - cancelled due to COVID-19 — Budapest
    • Journal article
    Réduire les pratiques d’obsolescence du point de vue des systèmes produit–service orientés produit : un agenda de recherche
    Munten, Pauline[UCL] Vanhamme, Joëlle Swaen, Valérie[UCL] (2021) Recherche et Applications en Marketing (French Edition) — Vol. 36, no.2, p. 45-80 (2021)
    • Speech
    From consumer adoption of clothes-service systems to positive and negative rebound effects
    Munten, Pauline[UCL] Swaen, Valérie[UCL] Vanhamme, Joëlle (2021) EMAC 2021 European Marketing Academy Conference — ESIC Business & Marketing School, Madrid, Spain - ONLINE
    • Speech
    Impact of reparability information on consumers’ attitudes toward luxury brands
    Munten, Pauline[UCL] Vanhamme, Joëlle (2018) Third Monaco Symposium on Luxury - Luxury, the art of creating emotions in a fast moving and global world — Monaco
    • Speech
    Enhancing credibility of CSR communication by using infomercials
    Janssen, Catherine Swaen, Valérie[UCL] Munten, Pauline[UCL] (2016) European Marketing Academy Conference — Oslo, Norway