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Fair Trade and Made in Dignity labels
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Document type | Contribution à ouvrage collectif (Book Chapter) – Chapitre |
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Publication date | 2000 |
Language | Anglais |
Host document | Phillips, Pruyn & Kestemont ; "Understanding Marketing. A European Casebook"- 107-134 |
Publisher | Wiley |
Publication status | Publié |
Affiliation | Louvain School of Management - Marketing |
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Bibliographic reference | Kestemont, Marie-Paule ; Swaen, Valérie. Fair Trade and Made in Dignity labels. In: Phillips, Pruyn & Kestemont, Understanding Marketing. A European Casebook, Wiley 2000, p.107-134 |
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Permanent URL | http://hdl.handle.net/2078/17904 |