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On the differential impact of CSR commitments and CSR communication on company's external stakeholders. The case of Ikea
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Document type | Communication à un colloque (Conference Paper) |
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Publication date | 2006 |
Language | anglais |
Conference | "Conférence Internationale sur Corporate Responsibility and Global Business : Implications for Corporate and Marketing Strategy", Londres, UK (13-14 juillet) |
Affiliation | Louvain School of Management - Marketing |
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Bibliographic reference | Maon, François ; Swaen, Valérie. On the differential impact of CSR commitments and CSR communication on company's external stakeholders. The case of Ikea.Conférence Internationale sur Corporate Responsibility and Global Business : Implications for Corporate and Marketing Strategy (Londres, UK, 13-14 juillet). |
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Permanent URL | http://hdl.handle.net/2078/17623 |