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Displaying 10 results.
  1. Why do consumers buy brands they do not find ethical ? A study on the ambivalence towards Coca-Cola, Inc. and Ferrero, S.p.A.
    By : Cassiers, Jeanne[UCL] Herbeuval, Audrey[UCL] Directed by : Swaen, Valérie[UCL] (2017) Louvain School of Management — Faculté des sciences économiques, sociales, politiques et de communication

  2. La clientèle particulière des produits locaux : cas du magasin d'ici
    By : Fayt, Elodie[UCL] Directed by : Swaen, Valérie[UCL] (2017) Louvain School of Management